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Money Women and Brains

Business Brain Marketing for Women

Financial Stress Dumbs Down Your Brain

October 22, 2017 By Joyce Hansen 16 Comments

financial stress

  Financial stress appears to have a serious effect on your brain’s ability to function.  Nobody wants to get dumber, but you might just be experiencing a drop in critical thinking skills and IQ each time your financial stress level rises. Financial Stress Affects … [Read more...]

Filed Under: Business Brain Tagged With: Brain Performance, Decision making

The Pink Bra Dilemma – turning off potential customers

October 15, 2017 By Joyce Hansen 20 Comments

potentuial customers

Turning Off Potential Customers After all, you invest lots of time and effort in creating and marketing products to potential customers. You even have a sales track record proving customers do want what you have to offer. But, when you look at your analytics, there are more … [Read more...]

Filed Under: Business Brain Tagged With: Marketing

How to Blog to a Transitioning Electronic Brain

August 15, 2017 By Joyce Hansen 18 Comments

As bloggers, online marketers, e-book authors and other electronic contributors, we are complicit in the creation of electronic brain readers. Our readers' brains are changing because of us just as we also cannot escape changing our own brains in the process. I dare not ask … [Read more...]

Filed Under: Business Brain

Why Saying No is Good for Business

August 7, 2017 By Joyce Hansen 20 Comments

saying no

Saying No is harder than saying Yes. Why is that? It’s rather straightforward. There’s no immediate reward for your brain when you say No to something. When you say Yes, your brain’s reward circuit immediately gets flooded with the hormone dopamine. It makes you feel good … [Read more...]

Filed Under: Business Brain

Brain Marketing Your Logo

July 24, 2017 By Joyce Hansen 26 Comments

logo

    Do you have a business logo? When starting out, it’s customary to create a logo image to identify your business. A logo is your visual shortcut so viewers automatically know it’s you and not the other guy. Logos, however, are more than recognition images … [Read more...]

Filed Under: Business Brain Tagged With: brain marketing, Logos

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